Photo by McNair Evans
Photo Book Development: From Project Conception to Marketing with McNair Evans (Online Learning – Two Sessions)
- December 4, 2021
9:00 am - 12:00 pm
- December 5, 2021
9:00 am - 12:00 pm
Online Learning Class via Zoom
This two-day practical workshop is designed for photographers at all levels who are striving to make their work more intentional and personally driven. Award-winning photographer McNair Evans will use his sold-out monograph project published in 2014, Confessions for A Son, as a case study for participant exercises.
Photographers will learn how to develop a long-term personal project and then build an audience for that project. Over two days, the workshop will discuss ways to identify a project purpose, write a project statement, understand points of audience engagement, and different strategies to share your work. The first session will focus on project development and the second session will focus on audience identification and engagement. This workshop is intended to be interactive and conversational. Group discussions will include personal feedback and helpful resources such as portfolio reviews, applying for grants, producing promotional materials, and more.
McNair Evans (https://www.mcnairevans.com/) grew up in a small farming town in North Carolina. He discovered photography as an anthropology student at Davidson College (BA, 2001) while recording the oral history for an Appalachian family in Madison County, NC. His photographs are held in major public and private collections, including the San Francisco Museum of Modern Art, and his work has been featured in numerous exhibition settings and editorial publications including Harper’s Magazine, The New Yorker, and CA Sunday Magazine. McNair is a nationally exhibited artist, 2016 Guggenheim Fellow, an active guest lecturer at universities and institutions nationwide, and currently represented by galleries in San Francisco, CA and Asheville, NC.
A link for the Zoom class meeting will be emailed to the attendees about one week prior to the start date. Please read the instructions included in the email. If you have additional questions please contact Kevin Weinstein or Janis McGavin at firstname.lastname@example.org.
Dates: Saturday and Sunday, December 4-5, 9 am – 12 pm, PST
Enrollment limit: 15 students
Skill/Experience Level: Open to all levels
Venue: Online Learning Class
This course will be meeting online via Zoom. We encourage you to install and test the software on your device prior to the class.